| Titre | Comportements d'achat et chiffres d'affaires de l'appareil de distribution. Une méthodologie originale pour mesurer les flux d'achats dans la région lyonnaise | |
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| Auteur | Michel Senelet, Marie Chevallier-Masson | |
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Revue |
Géocarrefour Titre à cette date : Revue de géographie de Lyon |
| Numéro | volume 60, no 1-2, 1985 | |
| Page | 5-25 | |
| Résumé anglais |
The decline in the importance of central area in large cities particularly for retailing activity, presents a problem of management and planning if the role of the centre is to be maintained. In order to undestrand the nature and extent of retailing activity, it is necessary to undertake a detailed and periodic analysis of the various related components, namely retail outlets, retail expenditure and shopping behaviour. The present study for which the methodology is presented here, is extremely thorough. Againts a general background of an increase in retail expenditure, it appears that the CBD has maintained its position, while the periphery has increased its attraction and the rest of the core area and inner ring of the suburbs have declined. One unespected result of the survey was the high degree of rationality displayed by the city's inhabitants in making their purchases. However, such details can only be ascertained by undertaking successive surveys, for which the methodology presented here is unique in France. Source : Éditeur (via Persée) |
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| Article en ligne | http://www.persee.fr/web/revues/home/prescript/article/geoca_0035-113x_1985_num_60_1_4046 |
