Titre | Propaganda and Pastiche | |
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Auteur | Sebastian Veg | |
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Revue | China perspectives |
Numéro | no 2012/2 Mao Today: A Political Icon for an Age of Prosperity | |
Rubrique / Thématique | Special Feature: Mao Today: A Political Icon for an Age of Prosperity |
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Page | 41-53 | |
Résumé anglais |
The two Mao films of 2009 and 2011 set a new standard in the confluence of commercial and propaganda productions in terms of sheer scale. While they are not fundamentally new in repackaging propaganda as entertainment, or even in co-opting parodic elements within official discourse, this essay argues that, viewed against the background of recent policy speeches, they contribute to defining the new “mainstream socialist culture” set out as a cultural policy goal by Hu Jintao. By the same thrust, they redefine the figure of Mao and the role of the CCP in an attempt to stake out a popular consensus on the contemporary Chinese polity. Source : Éditeur (via OpenEdition Journals) |
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Article en ligne | http://chinaperspectives.revues.org/5869 |