| Titre | The Economics of Sport in China: A Maturing Sector | |
|---|---|---|
| Auteur | Séverine Bardon | |
 |
Revue | China perspectives |
| Numéro | no 2008/1 Sports and Politics | |
| Rubrique / Thématique | Special Feature: Sports and Politics |
|
| Page | 40-46 | |
| Résumé anglais | For a long time, sports in China were mainly organized in a way that maximized their contribution to national prestige. The emergence of a true sports market is a very recent phenomenon. Tracking the development of China's sports market, this article argues that the industry has not yet reached its maturity and remains highly risky for investors. | |
| Article en ligne | http://chinaperspectives.revues.org/3293 |
