Contenu de l'article

Titre Économie 3d et intégration des univers virtuels en entreprise : l'apport écologique des TIC
Auteur Bernard Quinio, Gilbert RÉVEILLON
Mir@bel Revue Vie et sciences de l’entreprise
Titre à cette date : Vie & sciences économiques
Numéro no 179-180, 2008/2-3 Développement durable et gestion des risques : quels enjeux pour quelles décisions ?
Rubrique / Thématique
Études
Page 76-93
Résumé anglais At the heart of sustainable development, virtual universes offer real opportunities for enterprises and therefore for research in management dealing with immersive environment, interaction and co-creation of values (artefact, process). New capabilities and new tools are emerging. The observation work undertaken, allows the presentation of several application cases for enterprises as well as one classification. We then propose an approach that could help enterprises to launch activities inside these new environments of collaborative work with a responsible carbon footprint.The cross fertilising insights from research and management of organisations are enhanced in this occasion, within an ecosystem of mutual enrichment between the digital world and the molecular one. The 3D economy process is based on shorter cycles of decision making process and of realisation that we can apprehend through the « bridge model » allowing an enriched governance of allocation of the organisation resources. This « bridge model » integrates and goes beyond the added value chain in order to allow the emergence of the values constellation over new framework of realisations and managerial experiences. It contributes to this sustainable process of 3D urbanisation of knowledge.
Source : Éditeur (via Cairn.info)
Article en ligne http://www.cairn.info/article.php?ID_ARTICLE=VSE_179_0076