| Titre | « LE POING ET LA ROSE », LA SAGA D'UN LOGO | |
|---|---|---|
| Auteur | Frédéric Cépède | |
 |
Revue |
20 & 21. Revue d'histoire Titre à cette date : Vingtième siècle, revue d'histoire |
| Numéro | no 49, janvier-mars 1996 | |
| Page | 18-30 | |
| Résumé anglais | "The fist and the rose", the saga of a logo, Frédéric Cépède. Invented in 1969, taken up in a big way by the Socialist party born at the Epinay Convention in 1971, the emblem of the fist and the rose became the symbol of the history of François Mitterrand's new party. It represented the logo of the PS's electoral victories until 1981. Its phasing out and recent virtual disappearance illustrate the identity crisis that has marked the history of the Socialist party. | |
| Article en ligne | http://www.cairn.info/article.php?ID_ARTICLE=VING_P1996_49N1_0018 |
