Titre | Le potentiel viral des influenceurs littéraires : Le cas des BookTokeurs français | |
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Auteur | Stéphanie Parmentier | |
Revue | Cahiers du numérique | |
Numéro | Vol. 18, no 1-2, 2022 Écrire, lire, diffuser, créer ensemble des espaces littéraires sur des espaces immatériels : interactions et coopérations | |
Page | 97-123 | |
Résumé anglais |
This article focuses about influencers in the book sphere who are investing social networks, notably TikTok, and called BookTokers. Followed by thousands of members, we do not really know who they are. Are they the new Bernard Pivot? What cooperations and interactions do they put in place with traditional book authors ? Would it be that the vitual space of TikTok, originally shaped to deliver short videos, could become an essential platform for literary production? Source : Éditeur (via Cairn.info) |
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Article en ligne | https://www.cairn.info/article.php?ID_ARTICLE=LCN_181_0097 (accès réservé) |