| Titre | Le cinéma américain ou les ambiguïtés idéologiques d'un médium de masse | |
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| Auteur | Anne-Marie Bidaud | |
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Revue | Revue française d'études américaines |
| Numéro | no 6, octobre 1978 Mass media et idéologie aux Etats-Unis. | |
| Page | 18 pages | |
| Résumé anglais |
Movies in America have constantly undertaken the basic services of a mass-medium, even before they were acknowledged as such officially : they transmit information, shape public opinion, stimulate the national economy and provide entertainment.
Their impact on the public stems in great measure from the structure of the movie industry itself. The Big Business representatives (the producers) controlling film production since the twenties, often dictate the shape and themes of the movies, by prescribing their top priorities : to make money, to promote the nation's consumer goods, to define common goals by glorifying American values and the American Way of Life.
Beside the creation of a pseudo-consensus American cinema helps moviegoers define their world by offering ready-made patterns of thought and behavior more likely to be imitated as they are more intelligible than reality and are scheduled for convenience.
In spite of major changes in the public and the structures of the industry, movies have kept their ideological and psychic hold of the public by deliberately eradicating all signs of conflict, and diverting dissenting trends into innocuous directions, thus fostering the illusion of a unified community and a shared consciousness. Source : Éditeur (via Persée) |
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| Article en ligne | https://www.persee.fr/doc/rfea_0397-7870_1978_num_6_1_1007 |
