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Titre Image et mirage de l'Amérique, la poupée Barbie
Auteur Marie-Françoise Hanquez-Maincent
Mir@bel Revue Revue française d'études américaines
Numéro no 83, janvier 2000 Civilisation américaine : problématiques et questionnaires.
Page 14 pages
Résumé anglais After a celebration at New York's Waldorf Astoria Hotel, last March, the glamorous Barbie hosted her official 40th birthday party in Paris 's Bon Marche Rive Gauche, with pomp and ceremony to be relayed throughout the planet. These events received a lot of media attention. They stand as good opportunities to study how the doll can be used to produce meaning(s). First the route taken by the Barbie doll is interesting since the official story of the doll designed and manufactured in America is a misconception. In this study we look at the Barbie doll as a semiotic resource taken up to really construct meanings in the specific context of America and its debates on otherness, difference, feminine identity and globalization among others. Yet unlocking semiotic doors does not assuredly introduce us into the secrecy of the child's private world : is the fit close, between how the doll has been designed and how it is actually used ?
Source : Éditeur (via Persée)
Article en ligne https://www.persee.fr/doc/rfea_0397-7870_2000_num_83_1_1795