Contenu de l'article

Titre Mettre des équipements du quotidien en libre-service
Auteur Yann Lemoine, Pascal Lefebvre
Mir@bel Revue Le journal de l'école de Paris du management
Numéro no 169, octonbre 2024 La transition en action
Rubrique / Thématique
Rencontres
Page 6-13
Résumé Pour lutter contre la surconsommation, Les Biens en Commun propose des casiers connectés contenant des équipements en libre-service. Consciente que les contraintes de la mutualisation découragent les usagers, l'entreprise a développé un système présentant les avantages de la propriété et du partage.
Source : Éditeur (via Cairn.info)
Résumé anglais Self-service bicycles have made it possible to share them on a massive scale. Couldn't we do the same with everyday equipment? What's the point of each of us having a hoover, a screwdriver, a raclette machine, etc. that we don't use much? All the more so as this over-consumption has an impact on the community and the planet. Sharing makes sense, but sharing with neighbours and renting in shops doesn't work very well, because these alternatives are restrictive: proximity, 24-hour availability, autonomy in use, etc. Yann Lemoine and Les Biens en Commun offer a rental system that combines the advantages of ownership and sharing. His French company installs connected lockers that contain equipment that can be booked via an app for 1 euro an hour and picked up with a code. ‘Nice idea, but it won't work', was he told. However, student residences, Decathlon, Leroy Merlin and SEB all backed the idea and the company took off.
Source : Éditeur (via Cairn.info)
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