Contenu du sommaire : Gestion de contenu web : entre démocratisation et expertise documentaire

Is there anyone who does NOT manage E-content? Millions of non-professionals index their holiday photos, file their prose, launch their blog, and disseminate their opinions on the web. These practices have become so banal that you might well assume that anyone - not just a handful of specialists - can publish web content. But if mass access is a fact, the issues related to web content management have increased in complexity. Managing access rights, interoperability, accessibility and metadata are just a few aspects whose development requires ever greater expertise. This double trend offers information professionals opportunities to highlight their professionalism in terms of information quality.

Available to all, content management still requires a professional approach, along a steeper slope, technically complex, with ever-evolving roles. These issues raise fundamental questions about accessibility and preservation that cannot fail to mobilize the interest and the resources of information professionals.

Content management appeared at the end of the last century and its scope remains unclear. Overall, this includes both methods and tools to optimize content and site organization. To place this discipline in the electronic environment, we present the fundamental concepts, issues faced by organizations, functional limits and principal functionalities.

Overall, a initiative to develop content management follows the classic steps of any IT project; but there are features specific to content management that should not be ignored. From identifying the application's limits to preparing referencing and tracking user traffic: a project's long road. A very small company or independent consultant may lack adequate staff and financial resources to set up sophisticated management systems, but they can purchase suitable solutions to help get their project off the ground.

In 15 years, on-line service has gone from small-scale to big business, along with more refined tools, specialized professions and new requirements. Today, a quality approach must have a solid cross-disciplinary basis, standardized tools and foster content accessibility. Hidden behind the notion of interoperability are major issues around electronic memory and content migration. The author presents their different components and features that must be taken into account to ensure true interoperability among CMS contents. Metadata and reference data are two key concepts that foster change on the web. On-going work on standards is indispensible to creating real value-added service in which content can be shared and exchanged. For an information professional, what are the perspectives opened by the web 2.0 phenomenon? The 2.0 wave reshuffled the cards and changed the rules of the game, broadening the scope of “content”, proposing new ways of using sources and offering different approaches to document description and structure.