Contenu du sommaire : « La mort est mon métier »

Volunteers management, between tools and values. An approach based on paradoxes Non-profit organizations are today increasingly constrained to justify the quality of their management by becoming professional and adopting tools imported from the profit world. A literature demonstrates the contradictions at the heart of this phenomenon. Our research explores these paradoxes. It uncovers the representations that the volunteers have of the values of the association in which they engage and of the management tools that this deploys. In doing so, we propose an original typology of volunteer profiles.

The impact of the monetisation system on the gamer experience. The case of Free-to-Play video games The objective of this research is to emphasize the growth of the Free-to-Play revenue model in the video game industry where a free access is given to the game content but the user must pay micro-transactions to access additional content. Throughout an experience centered approach, this new monetization model is contrasted with the dominant Pay-to-Play model in which payment is required (purchase of the game or subscription). The research shows how to satisfy gamers by choosing relevant in-app purchases without compromising the game experience and assuring durable revenue model for game editors.

Determinants of fishfarmer aptitudes for eco-innovation related to ecological intensification. Examples from France and Brazil This article discusses the factors that determine the aptitude of fish farmers to innovate when faced with the new challenges of ecological intensification. Such intensification implies significant changes in practices together with new knowledge requirements, particularly in agro-ecology. Fish farmers have to evolve towards an eco-aquaculturist profile. Surveys of 133 French and Brazilian fish farmers provide a typology of their aptitude to eco-innovate enabling three profiles to be identified.

Funeral insurance in funeral market. Organizational agencements and competition Funeral insurance has been growing at an accelerated pace since the year 2000 in France; and financial companies like insurance and bancassurance entered the funeral market. This article describes what it's at stake with such trend changes by focusing on how this financial industries play an intermediary role in the purchase of funerals. It shows that the qualification of the “mandate” between the family, the insurer and the funeral home are at the heart of the professional and competitive challenges within the sector. Drawing on the concept of “organizational agencement” proposed by J. Girin, the paper describes the emergence of new market intermediaries, the funeral assistance platforms, which could play a decisive role in controlling the interface between Bancassurance and funeral business networks.

Moral legitimacy strategies of Innovations. The case of video broadcasting of funeral ceremonies on the Internet in France Moral legitimacy is a central issue for morally contested activities such as funeral services. However innovation in such activities received a scant attention in the literature. Based on the insights derived from the study of the introduction of online funeral ceremony broadcasting in France, this work uncovers the moral legitimacy strategies of innovation within morally contested activities. The results show four moral legitimacy strategies: reinsurance, utilitarian, teleological and humanizing.

Accompanying death, organising the end of life. An ethnography of a geriatric acute care department This paper studies the organisation of death in a hospital. Beyond ethical issues, we examine the technical, professional, and sociological stakes of the management of end of life situations. Through an ethnographic study we followed geriatricians and their efforts to organise a “good” death. We show that this invisible work aims at organising the passage toward a “natural” and “confortable” death, a death that is not only “peaceful” but also accompanied.

When firms take over digital death, who are potential consumers? The legal uncertainty about deceased person's digital traces (social media profiles, documents or photos in cloud), leads firms to encourage digital death anticipation. However, the practice doesn't take off. Five profiles of websurfers are identified. They are characterized by their temporal orientation, digital contents attachment and motivations to transmit memories. Marketing recommendations are suggested to encourage these practices.

Investigate the economic value creation from dark tourism sites. The World Trade Center case Dark tourism, i.e. the form of tourism related to places associated to death, faces an increasing and recent interest. Thanks to this success, the dark tourism sites create more economic value for both entrepreneurs and public authorities. However, the creation and exploitation of an economic activity related to dark tourism raise a lot of questions. The aim of this paper is to question both the sources of the creation of potential economic value as the limits of this search. The study of the World Trade Center area in New York offers some managerial recommendations to exploit these particular tourism sites.