Contenu du sommaire : La communication locale

The author deals with the telecommunicationnal city. He reviews some urbain facts which existence dépends on télé communication Systems. Afterwards, he gives an account of facts about different disasters. Finally, he considers various aspects of communicational and telecommunicationnal crises at the time of disasters.

This article analyzes municipal activity in the area of intercultural relations. This is done by means of a case study of an action-research project done by the Outaouais Intercultural Council in conjunction with the three largest municipalities in the Outaouais region of Quebec. The objective of the case study is to examine the role played by communications in the relations between the cultural communities and the municipalities and to attept to explain their importance. After setting the context in terms of the Québec municpal System in general and the three Outaouais municipalities, the study examines the way the action-research unfolded and the central role played by communications. The conclusions of the study are that the importance of communication comes from the very way in which the action-research was formulated but also from the conception held by the actors involved of how a community should fonction.

Democratic issue has al-ways been an important ideal at the municipal level. In Québec, this value was reinforced by the Law on Municipal Democracy in 1980 and the Law on Access to Official Documents in 1982. In this article, the author examines some faults in Québec experience, more specificly regarding information access and citizens consultation.

To study the role of the citizen in municipal democracy, one must first question the concepts of city, citizen and communication. This article shows that the theory and reflexions on the subject of communication and municipality give a wrong view of the reality of communication in rural villages and most often ignore the special dynamic of interrelation between politics and people in these small surroundings.

The following text starts with the conviction that the act of voting, in a municipal election, is a sign that, for the voter, the sense of belonging to a specific municipality has turned into something more than pure sentimentality. A case is then investigated in that light, that is the general elections in Quebec City in November 1989. The analysis shows the means by which are built and ruined the sense of identity and support to parties and candidates. From there, the focus goes to specific processes designed by the mass-medias, processes that could be useful, if mastered, by municipal communicators who have to sustain, stimulate or build the sense of belonging.

This article presents different case studies concerning policies of communication of some cities on Atlantic Coast in Europe. Seven main cities have been analysed. Four French cities : Brest, La Rochelle, Nantes et Bordeaux ; two british towns : Glasgow and Cardiff ; one Spanish city : Bilbao. The study shows very different degrees of implication and initiatives adn concludes to a relative weakness of the Franch cities in this field.

This paper wants to think about a definition on what is communication in the local area. This kind of definition is really important – and it is not yet done in the theorical papers on the subject – to be able to discuss on the specificity of this kind of communication.

Entry into the age of complexity has brought businesses round to taking an interest in concepts like management by values or by corporate culture. Within this new outlook, one implement has met with success : the corporate project. The way it is used in hypermarket retailing is the theme of this article. There are two parts. The first one presents the outlining of the projet and the context in which it takes place. The second part deals with its application in hypermarket retailing. Finally, the conclusion deals with the excesses to be avoided in order to keep the project credible.

Writing on communication and management today reveal the appearance of books and articles written in a tone of derision. Communication and management are not attacked head on but are gibed at and the impact is no less strong. This is a new phenomenon, hardly two years old, and it goes beyond the French tradition for derision, revealing a feeling of discomfort and a desire to finish cant and meaningless discourse.